The NFL has sold more than $600 million in U.S. high-grade private bonds, according to people familiar with the matter, tapping a funding source frequently used by major sports franchises. The league borrowed roughly $338 million in June through its NFL Ventures LP subsidiary before returning to the market recently with an additional $300 million deal through a separate subsidiary.
Bank of America arranged both transactions, according to sources who spoke anonymously because they were not authorized to discuss the deals publicly. Fitch Ratings assigned an A+ rating to senior notes issued by NFL Ventures at the end of last year, citing the league's standing as the most popular professional sports league in the United States.
Fitch's July 10 report pointed to the NFL's multi-year national media contracts, revenue sharing among member clubs, and a collective bargaining agreement featuring a hard salary cap through 2030 as key factors supporting the league's financial strength. NFL Ventures debt typically carries high ratings partly because it is backed by the commissioner's assessment rights, which allow the league office to request funds from member clubs to service the debt, according to Fitch.
The NFL generated more than $23 billion in total annual revenue for the fiscal year ended March 2025, according to Sports Business Journal. The league's notes have drawn interest from buy-and-hold institutional investors, including life insurers seeking long-dated assets to match against their liabilities.
Other sports organizations have similarly turned to the private placement market for financing, including the NBA through its Hardwood Funding LLC vehicle and English soccer club Manchester United. Leagues and privately owned franchises often favor private markets over public offerings to avoid additional disclosure requirements. FC Barcelona sought to raise $1.7 billion through similar channels in 2023, while Everton approached institutional investors last year for a $401 million stadium refinancing deal.
The NFL and Bank of America both declined to comment on the transactions.



















