The Kansas City Chiefs will wear their red home jerseys in Super Bowl LVIII as the designated home team against the San Francisco 49ers.

When the Chiefs won the Super Bowl last year, they wore their white jerseys as the designated road team. The Chiefs wore their home jerseys in 2021 when they lost to the Tampa Bay Buccaneers. Tampa Bay elected to wear their white jerseys despite being the designated home team.

The 49ers will wear white as they did when they previously met the Chiefs in the Super Bowl in 2020. San Francisco has a 2-1 record in Super Bowls wearing their white jersey.

An emotional Dan Campbell strolled out of Levi's Stadium on Sunday evening with his arm wrapped around veteran quarterback Teddy Bridgewater after his team fell to the San Francisco 49ers in the NFC Championship Game 34-31.

Despite the loss, the third-year Detroit Lions head coach continued to hold his head high and said he had no regrets about two critical failed attempts on fourth down in the second half.

"It's easy hindsight, I get it. I get that, but I don't regret those decisions and it's hard," Campbell said. "It's hard because we didn't come through and wasn't able to work out, but I don't and I understand the scrutiny I'll get, that's part of the gig, but it just didn't work out."

The San Francisco 49ers have been installed as small Super Bowl favorites over the Kansas City Chiefs, but the point spread dropped quickly Sunday at sportsbooks around the nation.

The 49ers opened as 2.5-point favorites at ESPN BET, but the lined dipped to -1.5 within 20 minutes of being posted and was as low as -1 at some sportsbooks Sunday night.

The Kansas City Chiefs, who for most of this regular season looked more vulnerable than at any time since Patrick Mahomes became their starting quarterback in 2018, are going back to the Super Bowl.

The Chiefs scored a touchdown on each of their first two possessions and then held on to beat the Baltimore Ravens 17-10, sending Kansas City to the Super Bowl for the fourth time in the past five years.

As the seconds ticked away in the San Francisco 49ers' Super Bowl LIV loss to the Kansas City Chiefs, tight end George Kittle was filmed on the sideline vowing to return to the NFL's biggest stage. It took four years and a historic Sunday comeback -- but the Niners finally made good on Kittle's promise.

With their stunning 34-31 come-from-behind win against the Detroit Lions in Sunday's NFC Championship Game, the 49ers are not only returning to the Super Bowl but will get a chance to avenge that loss to the Chiefs on Feb. 11 at Allegiant Stadium in Las Vegas.

In the days after injuring his left shoulder on Saturday against the Green Bay Packers, San Francisco 49ers receiver Deebo Samuel had legitimate fear that his season might end.

Less than a week after Samuel feared he had suffered a second hairline fracture, he and the 49ers got the news they'd been hoping for Friday: He has been cleared to play in Sunday's NFC Championship Game against the Detroit Lions.

The San Francisco 49ers have reached a massive 10-year naming rights extension with Levi's that will keep the company's name on the team's stadium through the 2043 season.

The deal got done even though the two sides still had 10 years remaining on a 20-year, $220 million deal that they agreed to back in July 2013. 

The two sides added $170 million to the agreement.

"I think this speaks to the partnership with the 49ers and Levi's," 49ers President Al Guido said. "I think it's unlikely you could find a deal that's been extended at this early stage at this price point."

Deebo Samuel was a limited participant in Thursday's practice session with the San Francisco 49ers. Samuel has a left shoulder injury.

"It's awesome," Christian McCaffrey said. "Anytime he's out there, he brings an extra set of juice that it's hard to mimic without him."

Samuel participated as he normally would during the portion of practice open to the media, stretching and later catching passes from Niners quarterback Brock Purdy during receiver and running back drills.

Testing on Samuel's shoulder Sunday and Monday showed he did not have a hairline fracture, which offered hope that he'd be able to play this week if the pain began to subside.

Conference Championship Sunday for the 2023 NFL season will take place on January 28th in Baltimore and Santa Clara.

AFC

• Kansas City Chiefs (Total DVOA: 5, Offense DVOA: 8, Defense DVOA: 7) at Baltimore Ravens (Total DVOA: 1, Offense DVOA: 4, Defense DVOA: 1)

3:00 PM EST, CBS, Baltimore -4, Total: 44.5

NFC

• Detroit Lions (Total DVOA: 7, Offense DVOA: 5, Defense DVOA: 13) at San Francisco 49ers (Total DVOA: 2, Offense DVOA: 1, Defense DVOA: 4)

6:30 PM EST, FOX, San Francisco -7, Total: 51.5

Lamar Jackson headlines the 2023 NFL Most Valuable Player finalists, which will be announced on February 8th.

Joining Jackson as finalists are Brock Purdy, Christian McCaffrey, Josh Allen and Dak Prescott.

Jackson is widely expected to win the award for the second time in his career.