All four network sports divisions are interested in bidding on the NFL's Thursday Night Football package.

CBS is paying the NFL $275 million a year for the 8-game package it simulcasts on NFL Network. The NFL holds a one-year option; it will decide after the season whether to stay with CBS one more season.

“This is about winning nights of television,” Turner president David Levy said. “If you’re in the broadcast business, you need to win nights of television. From a sports perspective, we get value on our rate from distributors, we get it from advertising, and we win nights of television. That’s important for your brands to continue to do.”