As the NFL strikes deals with sportsbooks, they have decided to allow up to six sportsbook commercials per game.

According to the Sports Business Journal, the networks can televise one per quarter, one during the pregame show, and one at halftime.

The spots can be sold by the broadcast partners (NBC, Fox, CBS, and ESPN) to one of the three "exclusive" (sportsbook partners (DraftKings, FanDuel, Caesars) and a second tier of approved sportsbook operators (FoxBet, BetMGM, PointsBet, and WynnBet).