Lynn Swann was known on the football field for making his most spectacular catches with the game on the line. It won him four Super Bowls with the Steelers, a spot in the Hall of Fame, and a celebrity that has catapulted him to the Republican nomination for governor. But in his rookie season in politics, the smooth-talking Swann often has failed to find his footing, struggling to articulate his vision beyond the bumper-sticker shorthand of tax cuts, spending caps and government reform.