Joe Gibbs is behind the NFL rookie financial seminar this week. "A player would be upset with his contract, (and) we'd be in serious discussions," says the former coach, who guided the Redskins to all three of their Super Bowl titles during his 16-year head coaching career. "And during the conversation, it dawns on you, 'Are you in financial trouble?' That happens over and over again. "It played out a lot." After subsequent conversations with DeMaurice Smith, executive director of the decertified NFL Players Association, Gibbs will expand his crusade Tuesday and Wednesday in Bradenton, Fla., at the union's inaugural The Business of Football: Rookie Edition, a program designed to supplant the league's annual rookie symposium which was scrapped this year due to the lockout. Approximately 125 incoming players (254 were drafted in April) are expected to attend, and they will benefit from the tutelage of five Strayer financial planning experts.