Todd Haley will experience his first rivalry game as head coach of the Kansas City Chiefs and he was practically raised to hate the Raiders. Haley, whose father worked for decades in the Pittsburgh Steelers? organization, said Tuesday that he grew up with sour feelings toward the Raiders. He used the word ?hate? a handful of times. He didn?t back down a day later, playfully saying that rivalries make some games more intense. ?I don?t think it goes away,? he said with a smile, ?but I wouldn?t want anyone to take it personal over there. ?That being said, I don?t care if it?s Oakland, San Diego or Denver ? those games obviously weigh in the playoffs different than the other games. ? It?s a big game.?