Roger Goodell is negotiating a contract extension to remain as commissioner of the NFL.

“He’s at the top of his game right now,” said one owner. “Why would we want him walking out the door?”

The NFL denied negotiations are occurring. “There is no truth to this report,” said Brian McCarthy, league vice president of communications.

Sources said Goodell’s negotiations are centered on extending his current deal for between two to four years beyond its expiration date of March 2024. He reportedly made $63.9 million in each of the past two seasons as part of his current incentive-laden deal. 

Goodell's 2017 extension was fraught with issues, but this time he can expect to receive overwhelming support. 

Goodell managed to avoid any lost games to the COVID-19 pandemic, signed $110 billion worth of deals with broadcasters, ensured labor peace through the 2030 season, and the league just posted a 10% gain in viewership.

The lack of a clear successor is a factor, and Goodell himself has played a role in that, sources said.