Jadeveon Clowney has signed an endorsement deal with Puma.

"I just want to be a part of something different," Clowney told ESPN.com on Wednesday night. "Why not change it up?"

Clowney cannot wear cleats with the Puma logo on the field because the company doesn't have a direct deal with the NFL.

"He represents everything we are and the consumer we are trying to attract," said Jay Piccola, president of Puma North America, who presented Clowney with custom snakeskin Puma shoes valued at $2,500.

Clowney joins Minnesota Vikings wide receiver Cordarrelle Patterson, New England Patriots wide receiver Julian Edelman and Kansas City Chiefs running back Jamaal Charles as other Puma endorsers in the league.