The New Orleans Saints have confirmed that their naming rights agreement with Mercedes-Benz will not be renewed after it expires next year.
A team spokesman told Forbes that the Saints are seeking a new partner that will not only lend its name to the building, but also partner on initiatives to aid the Gulf Coast region.
"The Mercedes-Benz Superdome is a globally iconic building that brings a tremendous valuable future for a naming rights partner," Greg Bensel said.
"As with the philosophy of the Saints organization and the stature of the building, it will serve to represent our city, state and region as a leader to better our community, to be a more than just a naming rights opportunity, but a real partner, just as Mercedes-Benz was. And in that partnership, the goal will be to bring positive change to our region, our city and state, through a number of initiatives."