The NFL and NFL Players Association have announced new guidelines designed to probe and punish teams that violate the league's game-day concussion protocol.

Under the new policy, when a team's medical staff or other employee is determined to violate the concussion protocol, the team could be subject to discipline -- either fines of anywhere from $50,000 to $150,000 for a first violation, or loss of draft picks.

Fines for violators will ramp up to a minimum of $100,000 for a second and each additional violation of the concussion protocol.

There are additional penalties if the violation involves aggravating circumstances.