It might be tough for Hines Ward to top his victory on ABC's "Dancing With the Stars" before the lockout ends. But he's making the most of his celebrity status, signing with Craftsman as a campaign spokesman, the Pittsburgh Post-Gazette reported Friday. Ward was hired to promote Craftsman's new interactive online series titled "SCREW'D: Where Survival Comes Down to the Right Tools," which will run from August to October and give amateurs the chance to win up to $50,000 through do-it-yourself projects.